Data Sources
Where we get data from.
Last Updated: 27 November 2024
TikTok Data
The data we provide is publicly accessible on TikTok and collected on demand for our users in line with TikTok's Terms of Service.
Any user could open the TikTok website and collect the same data manually. However, it would require multiple days of work to collect data for just one keyword research, which is typically provided in 15-30 minutes by our data platform.
Analytics
Once we collect data from TikTok, we organise and compute custom metrics that we believe help users derive insights quickly. These calculations are described in the data platform.
Website illustrations
We appreciate our friends at Popsy for providing image assets that we love to use in our blog posts and other areas of our website.